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ZADRO Agency

Your Brand.

Expertly crafted.

Passionately

shared.

Zadro is a strategic brand and communications agency that knows that standing out amidst the noise requires more than a great product and service. Driving engagement with those that matter demands compelling stories, expertly crafted, and passionately shared.

Our mission is to create, reinvigorate, and amplify brands. An organisation’s brand is the core; we wrap around that brand the facets of communications – strategy, campaign, public relations, creative, marketing, and digital – to elevate the brand to new heights.

We partner with brands and people to bring their vision to life. By building close relationships with our clients, becoming content subject experts, being creative in ideas but also execution, and working for the long-term we enable everyone to win.

Standing out amidst the noise is no easy feat. Driving engagement with those that matter demands compelling stories, expertly crafted, and passionately shared.

Zadro will help you drive engagement and results by equipping you with an integrated strategy, focused on crafting and sharing valuable, relevant and consistent stories to elevate your brand to new heights.

Find out more about how Zadro will wrap a customised strategy around your brand:

Every great brand has unique stories to tell and it’s time to tell yours (again, or with fresh eyes!).

Let us take a journey of discovery, innovation, and growth together, unlocking the full potential of your brand and ushering it into the spotlight.

We create, reinvigorate, and amplify brands and know that at the heart of success, are stories that have been expertly carved, honed, and passionately shared. 

Find out more about how Zadro will provide tailored marketing solutions for your brand:

Public relations is all about expertly crafting compelling stories to drive engagement.

The way we wrap PR around your brand, is key to elevating your brand and helping you develop relationships with your customers, clients, industry, and the media.

Zadro will help you unlock the full potential of your brand to build awareness, reputation and the profile of key personnel and your business.

Find out more about how Zadro can wrap tailored PR around your brand:

Your brand transcends your logo – it is your identity, the essence of your organisation, your people, products and services.

Your brand is the combined story of symbols, images, colours, and fonts, expertly carved and honed to resonate with profound clarity.

Each stroke of your logo, every hue of your palette, and the swash of your typography, converge to bring your vision to life and leave a lasting impact.

Our mission is to create, reinvigorate, and amplify brands.

Find out more about how Zadro’s creative team will wrap your brand in creativity:

Zadro University (ZU) provides sharp, practical, value-packed on-demand training and resources for the savvy professional.

Ensure you and your team have the right skills to successfully achieve your goals – ZU is perfect for upskilling across a variety of topics.

Learn from our highly experienced team and come on tour.

Skill up, step up or move up with ZU.

The Zadro team story

Passion and commitment were core to our formation in 2007 and have been the foundation of our continued success.

The Zadro team is driven by a passion for our craft, and a relentless pursuit of excellence. We’re a trusted ally who is just as invested in your success as you are.

Each team member has a different story to tell across the facets of communications – strategy, campaign, marketing, creative, public relations, and digital – and we work together as a team, and with you to experience a journey of discovery, innovation, and growth, unlocking the full potential of your brand and ushering it into the spotlight.

Headshot of Felicity Zadro

Felicity Zadro

Founder and Managing Director

Zadro Agency - Marlise Beasley

Marlise Beasley

General Manager / Account Director

Zadro Agency - Debbie Bradley

Debbie Bradley

Group Account Director

Zadro Agency - Jessica Kauffman

Jessica Kauffman

Senior Account Manager

Headshot of Oakley Grioli

Oakley Grioli

Account Manager

headshot of Kiah Frankel

Kiah Frankel

Account Manager

Zadro Agency - Elizabeth Williams

Elizabeth Williams

Senior Project Manager

Kirsty Thompson

Kirsty Thompson

Senior Project Manager

Zadro Agency - Mellanie Wulf

Mellanie Wulf

Creative Director

Headshot of Amy Howard

Amy Howard

Senior Designer

Alexandra Harrison

Alexandra Harrison

Executive & Team Assistant

Our

clients

We are proud of the diverse clients we have partnered with to bring their vision to life and leave a lasting impact.

Click each industry to see a selection of our clients.

We engaged Zadro to launch our indigenous collection to the market, we were so impressed with our media releases and trade show success we wouldn’t hesitate to engage them again.

Karinna Gobbo
Tappeti Pty Ltd

We always get professional, high-quality services from the company. Zadro are good listeners and have a good understanding of the work we do.

Roxana Rascon
The Multicultural Network (Formerly BAMN)

Thank you for all your hard work! I know these submissions aren’t easy and there was a lot of work involved. I also appreciate that we started the submission later than scheduled, so I really appreciated the flexibility to turn this around so quickly.

Andrew Roberts
Sydney Showground

The team at ASUM have worked with Zadro over a number of years, ranging from specific campaigns, branding, communications and more recently to provide a clear strategy for communications for the entire team. Zadro took the time to understand ASUM and our membership, while ensuring that costs were managed for the best outcome for ASUM. They have always been generous with their time, responsive and willing to help with any request, whether we are bouncing an idea around to more structured and professional advice. Marketing and communication assets were a major project with Zadro providing expertise from all marketing angles to provide us with working documents to enable easy and cost-effective changes. I cannot recommend the team at Zadro highly enough!

Lyndal Macpherson
Former Chief Executive Officer, Australasian Society for Ultrasound in Medicine (ASUM)

We really enjoyed the process of working with Zadro. They came into our business and took the time to understand who we were and what we wanted to portray in our market. They asked some very insightful questions and addressed some long standing brand problems that are now fully resolved. It was a process we all got a lot out of and has left us with an exciting and challenging plan to take us where we want to go.

Erica Westbury
Managing Director, Norwest Recruitment

Case studies

Our work tells our story.

Our mission is to create, reinvigorate, and amplify brands. We take our client’s brand, the core; and we wrap around the facets of communications – strategy, campaign, marketing, creative, public relations, and digital – to elevate our client’s brand to new heights.

Read the compelling stories of our clients.

Lymphoedema Association Australia – Shining a Light Media Campaign

Australian Podiatry Association (APodA) – Podiatry Week

Australian Business Events Association (ABEA) – New brand, unification communications & brand launch

AFAC23 – Media Campaign

Blog

In our quest to unlock the full potential of our clients’ brands – whether it’s through strategy, campaign, marketing, creative, public relations, or digital – we know we need to be thought leaders.

We also believe in sharing our learnings, knowledge and insights.

Read the blogs by our passionate team.

In action

Zadro share insights, updates, news and also what’s happening on the ground
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Connect

Your brand.

Expertly crafted. Passionately shared.

Get in touch with us.


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Introducing

A brand

is not

a logo

The Playbook

The Playbook examines why brands matter – the opportunities they afford, their value and contribution, their legacy and impact.

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