Case Study


Parents of Deaf Children

Design

Objectives:
  • Raise the profile of the brand and increase awareness of hearing loss and the services of this not for profit organisation
  • Spark interest within the community, clients and engage prospective business advocates through designing a refreshed look and feel of the visual identity
Strategy:
  • Zadro was briefed to design a logo refresh and create business collateral to reflect this community focused organisation – something fun and playful, appropriate for engaging and including children – yet professional and contemporary at the same time
  • The logo design needed to be suitable to enable execution for various marketing and communication purposes, across various sizes and applications i.e. print and digital
Results:
  • Created a successful rebrand, that gained significant recognition, including designing the logo, business cards and letterheads

In a recent client survey, Zadro achieved a Net Promoter Score of 91!